The idea of the event came from the growing interest of the students of Polytechnic School about the financial market. Therefore, the partnership between Poli Finance and the Production Engineering Academic Center of USP - CAEP was born, which gave birth Inside the Market. The event promoted lectures with icon professionals and working days for any university students seeking to understand a little more about the world of finance. In this way, besides learning from someone who has made a successful career, the participants also had the opportunity to visit and learn more about the daily life of a large bank.